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REXI

The Key to Assist The Successful Transformation of Cross-border E-commerce Enterprises


Rakuten Platform

Interest

Platform Introduction:

Rakuten Japan is one of the world's largest e-commerce platforms, with 46,000 sellers and 98.5 million users, accounting for about 80% of Japan's total population; users cover all ages and income classes, with sales of 17 billion US dollars. Currently, including Amazon and eBay, Rakuten is the number one platform in the Japanese e-commerce market and has a market share of 27.8%.

Nearly a third of Japanese online shoppers shop through Rakuten, and almost everything can be bought on the platform, with a total global transaction volume of 100 billion US dollars.

Platform advantages:

Rakuten is Japan's largest e-commerce platform, accounting for 27.8% of the Japanese e-commerce market share, and the number of users accounts for 80% of Japan's total population, covering all ages and income classes; there are only 46,000 sellers, and demand is large; The business environment is good.

Entry requirements:

1. Have Japanese e-commerce platform operation experience (preferably the monthly volume of Japanese station is more than 100,000 US dollars);

2. Have a dedicated Japanese operation team;

3. Products with core competitiveness.

Platform fees:

Platform subscription fee

1. Basic fee: 50,000 yen / month without tax;

2. Commission; 2% ~ 4.5%.

Platform logistics:

1.Straight hair

2.Overseas warehouse

3. The aging is mainly set by the store, and it is not mandatory

Precautions:

1.The cost of opening a store is higher than other platforms

2. Unable to carry out certain promotions freely (for example, the customer's email address cannot be stored externally)

APPT

What is your identity type?

What stage do you belong to now?

Which platforms do you have/are you going to open? (Optional)

Which ERP do you currently use?

What types of products do you mainly deal in? (Optional)

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